{"id":12430,"date":"2026-07-19T22:26:03","date_gmt":"2026-07-19T22:26:03","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-30T00:00:00","slug":"analysh-apodosewn-pws-na-katanohsete-toys-deiktes-apodotikothtas","status":"publish","type":"post","link":"http:\/\/www.johnpedroza.com\/blog\/analysh-apodosewn-pws-na-katanohsete-toys-deiktes-apodotikothtas\/","title":{"rendered":"\u0391\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7 \u03b1\u03c0\u03bf\u03b4\u03cc\u03c3\u03b5\u03c9\u03bd: \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2"},"content":{"rendered":"

\u03a4\u03bf \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b2\u03bb\u03ad\u03c0\u03b5\u03c4\u03b5<\/h2>\n

\u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03b7 \u03be\u03bf\u03b4\u03b5\u03cd\u03bf\u03c5\u03bd \u03ce\u03c1\u03b5\u03c2 \u03c3\u03b5 spreadsheets, \u03b1\u03bb\u03bb\u03ac \u03b4\u03b5\u03bd \u03be\u03ad\u03c1\u03bf\u03c5\u03bd \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b7 ROI. \u0391\u03c0\u03bb\u03ce\u03c2 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03bf\u03cd\u03c2, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c6\u03ad\u03c1\u03bd\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf \u03c6\u03c9\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03b4\u03c5\u03bd\u03b1\u03bc\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03bf\u03bd\u03c4\u03ad\u03bb\u03bf\u03c5. \u0395\u03b4\u03ce \u03b1\u03c1\u03c7\u03af\u03b6\u03b5\u03b9 \u03b7 \u03c3\u03cd\u03b3\u03c7\u03c5\u03c3\u03b7.<\/p>\n

\u0394\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03c5\u03bd\u03b7\u03b3\u03b5\u03af\u03c4\u03b5<\/h2>\n

ROI; \u03a4\u03bf \u03c0\u03c1\u03ce\u03c4\u03bf \u03c0\u03bf\u03c5 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03bd\u03bf\u03c5. \u0391\u03bb\u03bb\u03ac \u03bd\u03b1 \u03c4\u03bf \u03be\u03ad\u03c1\u03b5\u03c4\u03b5: \u03b7 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2 \u03bc\u03cc\u03bd\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03b5\u03bd \u03b1\u03ba\u03bf\u03cd\u03b5\u03b9 \u03c4\u03bf \u03c6\u03ac\u03c3\u03bc\u03b1 \u03ba\u03b9\u03bd\u03b4\u03cd\u03bd\u03bf\u03c5. \u0395\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2, \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 \u03c4\u03bf ROE, OPEX\/Revenue \u03ba\u03b1\u03b9 \u03c4\u03bf \u0394\u03b5\u03af\u03ba\u03c4\u03b7 \u03a4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1\u03c2 \u039a\u03b5\u03c6\u03b1\u03bb\u03b1\u03af\u03bf\u03c5. \u03a4\u03c1\u03af\u03b1, \u03c4\u03ad\u03c3\u03c3\u03b5\u03c1\u03b1\u2014\u03b1\u03c0\u03bb\u03ce\u03c2 \u03bc\u03b7\u03bd \u03be\u03b5\u03c7\u03bd\u03ac\u03c4\u03b5 \u03c4\u03bf NPV \u03cc\u03c4\u03b1\u03bd \u03c4\u03b1 cash flow \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf \u03ac\u03c0\u03b5\u03b9\u03c1\u03bf.<\/p>\n

ROI \u2013 \u03c4\u03bf \u03c0\u03c1\u03cc\u03c3\u03c9\u03c0\u03bf \u03c4\u03bf\u03c5 \u03b5\u03bb\u03b1\u03c6\u03c1\u03bf\u03cd \u03bc\u03b1\u03bd\u03b4\u03cd\u03b1<\/h3>\n

\u039f\u03c1\u03b9\u03c3\u03bc\u03cc\u03c2: (\u039a\u03b1\u03b8\u03b1\u03c1\u03cc \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \/ \u039a\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2) \u00d7 100. \u0391\u03c0\u03bb\u03cc. \u03a0\u03bf\u03bb\u03bb\u03ac \u03b5\u03c4\u03b1\u03b9\u03c1\u03b9\u03ba\u03ac dashboards \u03c4\u03bf \u03c3\u03c4\u03c5\u03bb\u03b9\u03b6\u03ce\u03bd\u03bf\u03c5\u03bd \u03c3\u03b1\u03bd \u03c7\u03c1\u03c5\u03c3\u03cc. \u039a\u03b1\u03bd\u03cc\u03bd\u03b1\u03c2: \u03b1\u03bd \u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03ac\u03c4\u03c9 \u03c4\u03bf\u03c5 10%, \u03ba\u03ac\u03bd\u03c4\u03b5 \u03ba\u03af\u03bd\u03b7\u03c3\u03b7. \u03a3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7 \u03cc\u03bc\u03c9\u03c2, \u03c4\u03bf ROI \u03c8\u03b5\u03cd\u03b4\u03b5\u03c4\u03b1\u03b9 \u03cc\u03c4\u03b1\u03bd \u03c4\u03bf cash flow \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03bf\u03c7\u03b9\u03ba\u03cc \u03ae \u03cc\u03c4\u03b1\u03bd \u03bf\u03b9 \u03c0\u03ac\u03b3\u03b9\u03bf\u03b9 \u03b4\u03b1\u03c0\u03ac\u03bd\u03b5\u03c2 \u03ba\u03c5\u03c1\u03b9\u03b5\u03cd\u03bf\u03c5\u03bd.<\/p>\n

ROE \u2013 \u03b7 \u03c0\u03b9\u03bf \u03c3\u03ba\u03bb\u03b7\u03c1\u03ae \u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ae \u03c4\u03b7\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2<\/h3>\n

\u0394\u03b5\u03af\u03c4\u03b5 \u03c4\u03bf \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03bf equity. (\u039a\u03b1\u03b8\u03b1\u03c1\u03cc \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \/ \u039a\u03b1\u03c4\u03b1\u03b2\u03b5\u03b2\u03bb\u03b7\u03bc\u03ad\u03bd\u03bf \u03ba\u03b5\u03c6\u03ac\u03bb\u03b1\u03b9\u03bf) \u00d7 100. \u0395\u03ac\u03bd \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c6\u03b1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u201c\u03b2\u03b3\u03ac\u03b6\u03b5\u03b9\u201d \u03c5\u03c8\u03b7\u03bb\u03cc ROE, \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b4\u03b1\u03bd\u03b5\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ac\u03c3\u03ba\u03bf\u03c0\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2. \u0394\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c3\u03cd\u03bd\u03b8\u03b5\u03c3\u03b7 \u03ba\u03b5\u03c6\u03b1\u03bb\u03b1\u03af\u03bf\u03c5 \u03c0\u03bf\u03c5 \u03c6\u03ad\u03c1\u03bd\u03b5\u03b9 \u03c4\u03bf\u03bd \u03b1\u03bb\u03b7\u03b8\u03b9\u03bd\u03cc \u03c6\u03c9\u03c4\u03b9\u03c3\u03bc\u03cc.<\/p>\n

OPEX\/Revenue \u2013 \u03b7 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ae \u03c4\u03bf\u03c5 \u03ba\u03cc\u03c3\u03c4\u03bf\u03c5\u03c2<\/h3>\n

\u0394\u03b5\u03af\u03c7\u03bd\u03b5\u03b9 \u03c0\u03cc\u03c3\u03bf \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03ac \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7. \u0391\u03bd \u03c4\u03bf OPEX \u03be\u03b5\u03c0\u03b5\u03c1\u03bd\u03ac \u03c4\u03bf 70% \u03c4\u03c9\u03bd \u03b5\u03c3\u03cc\u03b4\u03c9\u03bd, \u03c4\u03bf \u03c0\u03c1\u03bf\u03ac\u03b3\u03bf\u03c5\u03bc\u03b5 \u00ab\u03b1\u03c0\u03ce\u03bb\u03b5\u03b9\u03b1\u00bb. \u0395\u03b4\u03ce \u03b7 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03bb\u03ad\u03be\u03b7 \u00aboperating leverage\u00bb \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c0\u03c1\u03ac\u03be\u03b7: \u03bf \u03ad\u03bb\u03b5\u03b3\u03c7\u03bf\u03c2 \u03c4\u03c9\u03bd \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ce\u03bd \u03b4\u03b1\u03c0\u03b1\u03bd\u03ce\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03b1\u03c0\u03cc \u00ab\u03b1\u03bd\u03b1\u03c3\u03c6\u03b1\u03bb\u03ae\u03c2\u00bb \u03c3\u03b5 \u00ab\u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03b7\u00bb.<\/p>\n

\u03a0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ae \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03bc\u03b5 \u03ad\u03bd\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1<\/h2>\n

\u03a6\u03b1\u03bd\u03c4\u03b1\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ae \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd marketing. \u0388\u03c7\u03b5\u03b9 \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03b9\u03ba\u03bf\u03cd \u20ac30k, \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03bf\u03cd \u20ac120k \u03ba\u03b1\u03b9 \u03ad\u03c3\u03bf\u03b4\u03b1 \u20ac200k. ROI = (200k\u2011150k)\/150k\u00d7100 \u2248 33%. ROE = (50k)\/100k\u00d7100 = 50%. OPEX\/Revenue = (150k)\/200k = 75%.<\/p>\n

\u0391\u03c5\u03c4\u03ac \u03c4\u03b1 \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03b1 \u03b4\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03c5\u03c8\u03b7\u03bb\u03cc ROE, \u03b1\u03bb\u03bb\u03ac \u03c4\u03bf OPEX \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03ba\u03bf\u03bd\u03c4\u03ac \u03c3\u03c4\u03bf \u03cc\u03c1\u03b9\u03bf. \u0397 \u03bb\u03cd\u03c3\u03b7; \u039c\u03b5\u03af\u03c9\u03c3\u03b7 \u03bb\u03bf\u03b3\u03b9\u03c3\u03bc\u03b9\u03ba\u03bf\u03cd, \u03b1\u03c5\u03c4\u03bf\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7, renegotiation. \u039a\u03b1\u03bc\u03af\u03b1 \u201c\u03bc\u03b1\u03b3\u03b9\u03ba\u03ae\u201d \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae, \u03b1\u03c0\u03bb\u03ac \u03ba\u03cc\u03c8\u03c4\u03b5 \u03c4\u03bf \u03b2\u03ac\u03c1\u03bf\u03c2.<\/p>\n

\u0394\u03b5\u03be\u03b9\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c3\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b4\u03b5\u03b9\u03ba\u03c4\u03ce\u03bd<\/h2>\n

\u039c\u03b7\u03c7\u03b1\u03bd\u03b9\u03ba\u03ae \u03c8\u03c5\u03c7\u03ae; \u03a7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c3\u03c4\u03b5 \u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03bc\u03cc analytics \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03b1\u03af\u03c3\u03b8\u03b7\u03c3\u03b7\u03c2. \u03a4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03b4\u03b5\u03bd \u03bc\u03b9\u03bb\u03bf\u03cd\u03bd \u03bc\u03cc\u03bd\u03bf\u03b9 \u03c4\u03bf\u03c5\u03c2. \u0391\u03ba\u03cc\u03bc\u03b7 \u03ad\u03bd\u03b1 \u03bc\u03b9\u03ba\u03c1\u03cc \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03c3\u03c6\u03ac\u03bb\u03bc\u03b1\u03c4\u03bf\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c0\u03c1\u03bf\u03c3\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03af\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03bb\u03c5\u03c3\u03b7. \u0395\u03be\u03ac\u03c3\u03ba\u03b7\u03c3\u03b7: \u03c0\u03b1\u03af\u03be\u03c4\u03b5 \u03bc\u03b5 \u03c4\u03b1 \u03c3\u03cd\u03bd\u03bf\u03bb\u03b1, \u03b1\u03bb\u03bb\u03ac \u03c0\u03ac\u03bd\u03c4\u03b1 \u03bc\u03b5 \u03c4\u03bf \u00abwhy\u00bb \u03c3\u03c4\u03bf \u03bc\u03c5\u03b1\u03bb\u03cc.<\/p>\n

\u03a4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03c5\u03bb\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7<\/h2>\n

\u039e\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03c4\u03b5 \u03bc\u03b5 visastoixima.com<\/a> \u03c9\u03c2 \u03c0\u03b7\u03b3\u03ae benchmark. \u03a0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03c4\u03b5 \u03ba\u03b1\u03bd\u03cc\u03bd\u03b5\u03c2 \u03c3\u03c4\u03bf Power BI \u03ae \u03c3\u03c4\u03bf Tableau. \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03c4\u03b5 custom alerts \u03cc\u03c4\u03b1\u03bd \u03c4\u03bf OPEX\/Revenue \u03be\u03b5\u03c0\u03b5\u03c1\u03bd\u03ac \u03c4\u03bf 70% \u03ae \u03cc\u03c4\u03b1\u03bd \u03c4\u03bf ROI \u03c0\u03ad\u03c6\u03c4\u03b5\u03b9 \u03ba\u03ac\u03c4\u03c9 \u03b1\u03c0\u03cc \u03c4\u03bf 10%.<\/p>\n

\u03a4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf\u03c2 \u03c0\u03c5\u03c1\u03ae\u03bd\u03b1\u03c2 \u03b4\u03c1\u03ac\u03c3\u03b7\u03c2<\/h2>\n

\u039a\u03b1\u03b8\u03b9\u03b5\u03c1\u03ce\u03c3\u03c4\u03b5 \u03b5\u03b2\u03b4\u03bf\u03bc\u03b1\u03b4\u03b9\u03b1\u03af\u03b1 \u03c3\u03c5\u03bd\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u201c\u0394\u03b5\u03af\u03ba\u03c4\u03b7 \u03c4\u03b7\u03c2 \u0395\u03b2\u03b4\u03bf\u03bc\u03ac\u03b4\u03b1\u03c2\u201d. \u039a\u03b1\u03b8\u03bf\u03c1\u03af\u03c3\u03c4\u03b5 \u03c4\u03bf KPI, \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03c4\u03b5 \u03c4\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1, \u03b4\u03b9\u03bf\u03c1\u03b8\u03ce\u03c3\u03c4\u03b5 \u03ac\u03bc\u03b5\u03c3\u03b1. \u0395\u03c0\u03b9\u03b4\u03b9\u03ce\u03be\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c0\u03b5\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03b1\u03ba\u03c1\u03af\u03b2\u03b5\u03b9\u03b1, \u03ba\u03b1\u03b9 \u03bc\u03b7\u03bd \u03b4\u03af\u03bd\u03b5\u03c4\u03b5 \u03ba\u03b1\u03bd\u03ad\u03bd\u03b1\u03bd \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03bf \u03b3\u03b9\u03b1 \u03b5\u03b9\u03ba\u03b1\u03c3\u03af\u03b5\u03c2.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u03a4\u03bf \u03c0\u03c1\u03cc\u03b2\u03bb\u03b7\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b2\u03bb\u03ad\u03c0\u03b5\u03c4\u03b5 \u03a4\u03b1 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03b7 \u03be\u03bf\u03b4\u03b5\u03cd\u03bf\u03c5\u03bd \u03ce\u03c1\u03b5\u03c2 \u03c3\u03b5 spreadsheets, \u03b1\u03bb\u03bb\u03ac \u03b4\u03b5\u03bd \u03be\u03ad\u03c1\u03bf\u03c5\u03bd \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b7 ROI. \u0391\u03c0\u03bb\u03ce\u03c2 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bd \u03b1\u03c1\u03b9\u03b8\u03bc\u03bf\u03cd\u03c2, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c6\u03ad\u03c1\u03bd\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf \u03c6\u03c9\u03c2 \u03c4\u03b9\u03c2 \u03b1\u03b4\u03c5\u03bd\u03b1\u03bc\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03bf\u03bd\u03c4\u03ad\u03bb\u03bf\u03c5. \u0395\u03b4\u03ce \u03b1\u03c1\u03c7\u03af\u03b6\u03b5\u03b9 \u03b7 \u03c3\u03cd\u03b3\u03c7\u03c5\u03c3\u03b7. \u0394\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":75,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-12430","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/posts\/12430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/users\/75"}],"replies":[{"embeddable":true,"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/comments?post=12430"}],"version-history":[{"count":0,"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/posts\/12430\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/media?parent=12430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/categories?post=12430"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.johnpedroza.com\/blog\/wp-json\/wp\/v2\/tags?post=12430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}